Digital Marketing Associate in Gurgaon (Job Vacancy)

About the job

Company Description:
College Chalo is a multiuser platform for students, CC Experts, and universities designed to provide reliable and authentic higher education-related knowledge through technology, innovation, and credibility with transparent operations. We are now India's smartest college gateway for information related to college and course selection and overall personality development.

Job Description:
The Digital Marketing Associate is a full-time work from home (remote) opportunity. The role supports the company's marketing strategy by creating, implementing, and managing digital marketing campaigns and initiatives.

Roles and Responsibilities:

• Creating, implementing, and managing digital marketing campaigns and initiatives to support the company's marketing strategy.
• Analyzing web analytics.
• Creating and managing social media marketing strategies.
• Stay updated on industry trends and emerging digital marketing technologies to drive innovation and improve campaign performance.
• Creating and planning for lead generation through automation marketing
• Strategizing and planning for Lead Generation through paid media.
• Coordinating with other departments to ensure consistency in branding and messaging across all digital platforms.

Qualifications:

• 2+ Years Experience in Digital Marketing Profile.
• Excellent written and verbal communication skills.
• Experience with Content Marketing and Content Creation.
• Strong organizational and project management skills.
• Experience with email marketing and CRM software is a plus.
• Knowledge of SEO/SEM and PPC advertising is a plus.
• Ability to analyze data and provide actionable insights.
• Experience with WhatsApp Marketing and Create Utility template.
• Experience in SMS Marketing and OBD Marketing.
• Experience in Creating & Planning for lead generation through Automation Marketing.
• Bachelor’s degree in marketing, Communications, or related field.