Digital Marketing Executive (Job Vacancy)

Company Description Collegepond is an online/offline-counseling career guidance, test preparation, and admissions counseling outfit based in Mumbai. Our primary goal is to guide individuals to success by highlighting the most optimal path in achieving their career ambitions. Spearheaded by Suraj Bajaj and Jimeet Sanghavi, Collegepond boasts a high admission success rate and has helped students obtain admission to the nation's elite schools. We specialize in GRE, GMAT, SAT, TOEFL, and IELTS preparation, offering a novel curriculum to help students excel in these exams. Role Description This is a full-time on-site role for a Digital Marketing Executive in Mumbai. The Digital Marketing Executive will be responsible for marketing initiatives, communication strategies, social media marketing, web content writing, and web analytics. They will be involved in day-to-day tasks related to digital marketing and will contribute to the overall marketing strategy of Collegepond. Qualifications • Marketing and Communication skills • Social Media Marketing skills • Web Content Writing skills • Web Analytics skills • Experience in digital marketing and online advertising • Knowledge of SEO and SEM • Familiarity with social media platforms and their algorithms • Analytical mindset and ability to interpret data • Excellent written and verbal communication skills • Ability to work in a fast-paced environment • Bachelor's degree in Marketing, Communications, or related field • Relevant certifications (e.g. Google Ads, Facebook Blueprint) are a plus