Marketing Executive (Job Vacancy)

As a Marketing Executive in our dynamic team, you will play a crucial role in shaping and executing effective marketing strategies in the education sector, focusing primarily on the Business-to-Consumer (B2C) segment. Your primary objective will be to connect with and engage our target audience – students and learners – by developing compelling marketing campaigns and creating impactful content.  Key Responsibilities:  ● Implement and manage various marketing campaigns, including digital campaigns, email marketing, and social media strategies. This involves coordinating with different teams, overseeing the campaign's creative elements, and ensuring alignment with the brand's goals and objectives. ● Develop and manage content across multiple platforms. This includes creating engaging copy for social media posts, promotional materials, ensuring consistency with the brand's voice and messaging. ● Conducting market research to gather insights about customer trends, preferences, and behaviors. This information is used to inform marketing strategies and tailor campaigns to target audiences more effectively. ● Collaborate with various internal teams, such as sales, product, design, technology and operations, to ensure a cohesive marketing approach.    Education & Experience ●  At least 1-2 years of hands-on experience in a marketing role (client servicing experience in an agency will be preferred but is not mandatory) About TeamLease (https://group.teamlease.com) TeamLease Services is one of India’s leading human resource companies offering a range of solutions to 3500+ employers for their hiring, productivity and scale challenges. A Fortune India 500 company listed on the NSE & BSE, Teamlease has hired 17 lac people over the last 17 years and has 2 lac+ open jobs everyday. One of India’s fastest growing employers, Teamlease also operates India’s first Vocational University and India’s fastest growing PPP National Apprenticeship Program. The company offers solutions to large, medium and small clients across the 3Es of employment (1.5 lac+ employees), employability (2 lac+ students) and Ease-of-doing Business (1000+ employers). About TeamLease Edtech (https://www.teamleaseedtech.com) TeamLease EdTech (formerly known as Schoolguru Eduserve) is India’s leading learning solutions company providing comprehensive services across Universities and Corporates. We have an exclusive partnership with 40 of India’s largest Universities across 16 Indian states, we train 3.5 Lakh students on our platform through 9 Indian languages, work with 500 corporates in their upskilling/skilling initiatives and manage over 200 degree, diploma, certificate programs.