200 Applicants|Posted 4 Months ago
Job Description
Specialist - Marketing Automation
Marketing Operations | New Delhi, India
The Culture
Chegg’s culture celebrates leadership at all levels and does not discriminate based on job descriptions or titles. The culture is open, with our “fast feedback” system implemented to encourage transparency. You will be given latitude to drive and stretch to deliver mutual goals.
The Organization: Marketing Operations
The Marketing Operations (MO) team is an operational arm of Chegg Marketing and is critical to its success. The team is involved in acquiring customers through multiple marketing channels like organic search, paid search, email, social, affiliate, and display. Going beyond customer acquisition, MO participates in analysing students' behavioural trends to enable better business outcomes. The team also monitors and assesses the industry landscape to generate actionable insights.
The Role: Specialist -Marketing Automation
The Specialist would need to have at least 5+ years of experience. We are looking for a passionate and experienced candidate who will collaborate with different departments on the creation and release of a variety of simultaneously running campaigns and orchestrate all operational and tactical email marketing activities to align with the Marketing teams’ annual goals. In this role, you will be responsible for building complex highly segmented, multi-wave and multi-channel workflows and journeys.
Responsibilities
Requirements:
Preferred
Why do we exist?
Students are working harder than ever before to stabilize their future. Our recent research study called State of the Student shows that nearly 3 out of 4 students are working to support themselves through college and 1 in 3 students feel pressure to spend more than they can afford. We founded our business on provided affordable textbook rental options to address these issues. Since then, we’ve expanded our offerings to supplement many facets of higher educational learning through Chegg Study, Chegg Math, Chegg Writing, Chegg Internships, Thinkful Online Learning, and more to support students beyond their college experience. These offerings lower financial concerns for students by modernizing their learning experience. We exist so students everywhere have a smarter, faster, more affordable way to student.
Video Shorts
Life at Chegg: http://youtu.be/Fwf90zgaOLA
Certified Great Place to Work!: http://reviews.greatplacetowork.com/chegg
Chegg Corporate Career Page: https://jobs.chegg.com/
Chegg India: http://www.cheggindia.com/
Chegg Israel: http://www.chegg.com/about/working-at-chegg/israel/
Thinkful (a Chegg Online Learning Service): https://www.thinkful.com/about/#careers
Chegg out our culture and benefits!
http://www.chegg.com/about/working-at-chegg/benefits/
Chegg is an equal opportunity employer
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