Jobs In Education App
Jobs in Education
Login
Share this job with a friend Share this job with a friend
Apply

Sr. Associate - Marketing Automation in Delhi (Job Vacancy)

Chegg India

Delhi

Mid-Senior level

Not Disclosed

Full-time

1 Vacancies

25 Applicants|Posted 19 Day(s) ago


Job Description

Job Description Senior Associate - Marketing Automation Marketing Operations | New Delhi, India The Culture Chegg’s culture celebrates leadership at all levels and does not discriminate based on job descriptions or titles. The culture is open, with our “fast feedback” system implemented to encourage transparency. You will be given latitude to drive and stretch to deliver mutual goals. The Organization: Marketing Operations The Marketing Operations (MO) team is an operational arm of Chegg Marketing and is critical to its success. The team is involved in acquiring customers through multiple marketing channels like organic search, paid search, email, social, affiliate, and display. Going beyond customer acquisition, MO participates in analysing students' behavioural trends to enable better business outcomes. The team also monitors and assesses the industry landscape to generate actionable insights. The Role:  Sr. Associate-Marketing Automation The Sr. Associate would need to have at least 3+ years of experience. We are looking for a passionate and experienced candidate who will collaborate with different departments on the creation and release of a variety of simultaneously running campaigns and orchestrate all operational and tactical email marketing activities to align with the Marketing teams’ annual goals. In this role, you will be responsible for building complex highly segmented, multi-wave and multi-channel workflows and journeys. Responsibilities • Build, test, experiment and execute complex highly segmented, multi-channel (email/onsite/mobile push/sms) & multi-touch workflows • Build, test and execute promotional/auto/transactional/trigger Push Notifications (iOS & Android devices) • Creation and mapping of transactional templates (passing JSON payloads) • Offer management and targeting personalized offers to users • Develop new email capabilities including segmentation and personalization, architecture, and maintenance of data tables • Troubleshoot campaign/instance issues and provide solutions to complex workflow issues • Partner with business stakeholders to analyze needs and challenges • Partner with Product, Engineering and MarTech teams to identify and document product requirements • Identify improvement and automation opportunities • Track and monitor campaign results, resolve issues and report status • Build new processes and update the existing ones • Partner with stakeholders to gather data, business, and technical requirements Requirements: • 3+ years of experience using any of these CRM tools/ marketing automation platform (Braze, Adobe Campaign, Salesforce, Marketo, etc.) • Bachelor’s degree in Computer Science or equivalent experience • Ability to make strategic messaging recommendations to drive organizational goals while ensuring an optimal user experience • Experience in building multi-channel campaigns (email/onsite/mobile push/sms) • Experience in end-to-end developing, testing, and deploying complex campaigns • Demonstrated ability to write code using JavaScript, & HTML/CSS • Proven record for problem resolution and successful completion of complex projects. • Experience in configuration, customer, and recipient schema • Experience in creating the offers and how offers can be targeted in a workflow with variations • Excellent analytical, problem-solving, and troubleshooting skills, possessing an innovative, solutions-oriented mindset required • Excellent documentation and communication (written and verbal) skills Preferred • Experience in troubleshooting push notifications & handling auto-push triggers is preferred • Experience in file management tools (CuteFTP, FileZilla, etc.) • Experience working with APIs - preferably SOAP and REST based APIs • Experience in setting up triggers in web analytics platform (adobe analytics, amplitude, etc.) and utilizing those in CRM tool (adobe campaign, marketo, braze, etc.) • Exposure to an Agile environment Why do we exist? Students are working harder than ever before to stabilize their future. Our recent research study called State of the Student shows that nearly 3 out of 4 students are working to support themselves through college and 1 in 3 students feel pressure to spend more than they can afford. We founded our business on provided affordable textbook rental options to address these issues. Since then, we’ve expanded our offerings to supplement many facets of higher educational learning through Chegg Study, Chegg Math, Chegg Writing, Chegg Internships, Thinkful Online Learning, and more to support students beyond their college experience. These offerings lower financial concerns for students by modernizing their learning experience. We exist so students everywhere have a smarter, faster, more affordable way to student. Video Shorts Life at Chegg: http://youtu.be/Fwf90zgaOLA Certified Great Place to Work!: http://reviews.greatplacetowork.com/chegg Chegg Corporate Career Page: https://jobs.chegg.com/ Chegg India: http://www.cheggindia.com/ Chegg Israel: http://www.chegg.com/about/working-at-chegg/israel/ Thinkful (a Chegg Online Learning Service): https://www.thinkful.com/about/#careers Chegg out our culture and benefits! http://www.chegg.com/about/working-at-chegg/benefits/ http://techblog.chegg.com/ Chegg is an equal opportunity employer

Jobs by Categories

Coaching


School


Pre-School


EdTech


College/University


Vocational Training Institute



Jobs by Locations

Jobs by Designations

NEW

Online Courses
Jobs in Education
Copyright © 2024 | www.jobsineducation.net
  • About Us
  • Contact
  • Privacy Policy
  • Terms & Conditions
  • Refund & Cancellation Policy
  • Blog
  • Education Jobs
  • Sitemap
  • Partnership with EducationWorld
  • Jobs in Education on Linkedin
  • Jobs in Education on Facebook
  • Jobs in Education on Instagram
  • Jobs in Education on Twitter
  • Jobs in Education Google Play
  • Jobs in Education Apple Store
  • Jobs in Education Google Play
  • Jobs in Education Apple Store